Communication Studies 394-0: Undergraduate Research
Seminar
Section 24: Persuasion in Health Contexts
Spring 2021
READINGS FOR 10 MAY
OUTLINE
5.3 Intervention/campaign formats and vehicles
5.3.1 Direct mail
5.3.2 Public service announcements (PSAs)
5.3.3 Media advocacy and news coverage
5.3.4 Health messages in entertainment media
5.3.5 Website-based interventions
5.3.6 Mobile technology interventions
5.3.7 Social media
5.3.8 Games
5.3.9 Location: worksite, school, healthcare-setting, etc.
5.3.9.1 Worksite interventions
5.3.9.2 School-based interventions
5.3.9.3 Healthcare-setting-based interventions
5.3.9.4 Various other settings
5.3.10 Influencing other influence agents
5.3 Intervention/campaign formats and vehicles
5.3.1 Direct mail
Maglione, M. A., Stone, E. G., & Shekelle, P. G. (2002). Mass mailings have little effect on utilization of influenza vaccine among Medicare beneficiaries. American Journal of Preventive Medicine, 23, 43-46.
For further reading:
Hou, S-I.,
Fernandez, M. E., Baumler, E., & Parcel, G. S. (2002). Effectiveness of an
intervention to increase pap test screening among Chinese women in
Hou, S.-I. (2005). Stage of adoption and impact of direct-mail communications with and without phone intervention on Chinese women’s cervical smear screening behavior. Preventive Medicine, 41, 749-756.
Faulkner, M. & Kennedy, R. (2008). A new tool for pre-testing direct mail. International Journal of Market Research, 50, 469-490.
Mathew, M., Goldstein, A. O., Kramer, K. D., Ripley-Moffitt, C., & Mage, C. (2010). Evaluation of a direct mailing campaign to increase physician awareness and utilization of a quitline fax referral service. Journal of Health Communication, 15, 840-845. doi:10.1080/10810730.2010.522223
Quick, B. L., Reynolds-Tylus, T., Fico, A. E., & Feeley, T. H. (2016). Source and message framing considerations for recruiting mature adults as organ donors through direct mail campaigns. Progress in Transplantation, 26, 309-313. doi:10.1177/1526924816663518
5.3.2 Public service announcements (PSAs)
For further reading:
DeJong, W., & Atkin, C. K. (1995). A review of national television PSA campaigns for preventing alcohol-impaired driving, 1987-1992. Journal of Public Health Policy, 16, 59-80.
Lancaster, A. R., & Lancaster, K. M. (2002). Reaching insomniacs with television PSAs: Poor placement of important messages. Journal of Consumer Affairs, 36, 150-170.
Fuhrel-Forbis,
A., Nadorff, P. G., & Snyder, L. B. (2009).
Analysis of public service announcements on national television, 2001-2006. Social Marketing Quarterly, 15(1),
49-69.
Nolan, J. M., Schultz, P. W.,
& Knowles, E. S. (2009). Using public service announcements to change
behavior: No more money and oil down the drain. Journal of Applied Social
Psychology, 39, 1035-1056. doi:10.1111/j.1559-1816.2009.00471.x
Hota, M., Caceres, R. C., & Cousin, A. (2010). Can public-service advertising change children's nutrition habits? The impact of relevance and familiarity. Journal of Advertising Research, 50, 460-477. doi:10.2501/S0021849910091610
DeJong, W. (2017). Public service announcements and exposure to health and risk messages. Oxford Research Encyclopedia of Communication. doi:10.1093/acrefore/9780190228613.013.334
Bavin, L. M., & Owens, R. G. (2018). Complementary public service announcements as a strategy for enhancing the impact of health-promoting messages in fictional television programs. Health Communication, 33, 544-552. doi:10.1080/10410236.2017.1283561
Rosaen, S. F.. Dibble, J. L., & Hartmann, T. (2019). Does the experience of parasocial interaction enhance persuasiveness of video public service messages? Communication Research Reports, 36(3), 201-208. doi:10.1080/08824096.2019.1598854
Ma, J., Mo, Z., & Gal, D. (2021). The route to improve the effectiveness of negative PSAs. Journal of Business Research, 123, 669-682. https://doi.org/10.1016/j.jbusres.2020.10.028
5.3.3 Media advocacy and news coverage
Martinson, B. E., & Hindman, D. B. (2005). Building a health promotion agenda in local newspapers. Health Education Research, 20, 51-60.
For further reading:
Pierce, J. P., & Gilpin, E. A. (2001). News media coverage of smoking and health is associated with changes in population rates of smoking cessation but not initiation. Tobacco Control, 10, 145-153.
Stillman, F. A., Cronin, K. A., Evans, W. D., & Ulasevich, A. (2001). Can media advocacy influence newspaper coverage of tobacco: Measuring the effectiveness of the American stop smoking intervention study’s (ASSIST) media advocacy strategies. Tobacco Control, 10, 137-144.
Yanovitzky,
Soumerai, S. B., Ross-Degnan, D., & Kahn, J. S. (2002).
The effects of professional and media warnings about the association between
aspirin use in children and Reye’s syndrome. In R. C. Hornik (Ed.), Public health communication: Evidence for
behavior change (pp. 265-288).
Viswanath,
K., & Finnegan, J. R., Jr. (2002). Reflections on community health
campaigns: Secular trends and the capacity to effect change. In R. C. Hornik
(Ed.), Public health communication:
Evidence for behavior change (pp. 289-312).
McAlister,
A. L., & Fernandez, M. (2002). “Behavioral journalism” accelerates
diffusion of healthy innovations. In R. C. Hornik (Ed.), Public health communication: Evidence for behavior change (pp.
315-326).
Niederdeppe, J., Farrelly, M. C., Thomas, K. Y., Wenter, D., & Weitzenkamp, D. (2007). Newspaper coverage as indirect effects of a health communication intervention: The Florida tobacco control program and youth smoking. Communication Research, 34, 382-405.
Campo, S., Askelson, N. M., Mastin, T., & Slonske, M. (2009). Using evidence-based research to redirect a conversation: Newspapers’ coverage of strategies to address college binge drinking. Public Relations Review, 35, 411-418.
Gardner, A., Geierstanger, S., Brindis, C., & McConnel, C. (2010). Clinic consortia media advocacy capacity: Partnering with the media and increasing policymaker awareness. Journal of Health Communication, 15, 293-306.
Buller, D. B., Bettinghaus, E. P., Helme, D., Young, W. F., Borland, R., Maloy, J. A., Cutter, G. R., Andersen, P. A., & Walther, J. B. (2011). Supporting tobacco control: Stimulating local newspaper coverage with a technical assistance website for local coalitions. Health Promotion Practice, 12, 186S-194S. doi:10.1177/1524839911414563
Nothwehr, F., Chrisman, M., & Andsager, J. L. (2014). Improving rural newspaper coverage of nutrition stories: An educational assessment of editors’ attitudes and learning needs. Health Promotion Practice, 15, 849-856. doi:10.1177/1524839914526205
Dorfman, L., & Krasnow, I. D. (2014). Public health and media advocacy. Annual Review of Public Health, 35, 293-306. doi:10.1146/annurev-publhealth-032013-182503
Young, R., Willis, E., Stemmle, J., & Rodgers, S. (2015). Localized health news releases and community newspapers: A method for rural health promotion. Health Promotion Practice, 16, 492-500. doi:10.1177/1524839915580538
Marlenga, B., Berg, R. L., & Gallagher, S. S. (2017). News reports and their role in child agricultural injury prevention. Journal of Agromedicine, 22, 71-77. doi:10.1080/1059924X.2017.1282909
Duong, H. T., & Liu, J. (2019). Vaping in the news: The influence of news exposure on perceived e-cigarette use norms. American Journal of Health Education, 50, 25-39. doi:10.1080/19325037.2018.1548315
5.3.4 Health messages in entertainment media
Murphy, S. T., Frank,
L. B., Moran, M. B., & Patnoe-Woodley, P. (2011).
Involved, transported, or emotional? Exploring the determinants of change in
knowledge, attitudes, and behavior in entertainment-education. Journal of
Communication, 61, 407-431. doi:10.1111/j.1460-2466.2011.01554.x
Wang, H., &
Singhal, A. (2016). East Los High:
Transmedia edutainment to promote the sexual and reproductive health of young
Latina/o Americans. American Journal of
Public Health, 106, 1002-1010. doi:10.2105/AJPH.2016.303072
For further reading:
Sharan, M.,
& Valente, T. W. (2002). Spousal communication and family planning
adoption: Effects of a radio drama serial in
Singhal, A., Cody, M. J., Rogers, E. M., & Sabido, M. (Eds.). (2004). Entertainment-education and social change: History, research, and practice. Mahwah, NJ: Erlbaum.
Moyer-Gusé, E. (2008). Toward a theory of entertainment persuasion: Explaining the persuasive effects of entertainment-education messages. Communication Theory, 18, 407-425.
Love, G. D., Mouttapa, M., & Tanjasiri, S. P. (2009). Everybody’s talking: Using entertainment-education video to reduce barriers to discussion of cervical cancer screening among Thai women. Health Education Research, 24, 829-838.
Morgan, S. E., Movius, L., & Cody, M. J. (2009). The power of narratives: The effect of entertainment television organ donation storylines on the attitudes, knowledge, and behaviors of donors and nondonors. Journal of Communication, 59, 135-151.
Moyer-Gusé, E. (2010). Preference for television programs about sexual risk: The role of program genre and perceived message intent. Media Psychology, 13, 180-199. doi:10.1080/15213261003800751
Carpenter, J. M., & Green, M. C. (2012). Flying with Icarus: Narrative transportation and the persuasiveness of entertainment. In L. J. Shrum, (Ed.), The psychology of entertainment media: Blurring the lines between entertainment and persuasion (pp. 169-194). New York: Routledge.
Renes, R. J., Mutsaers, K., & van Woerkum, C. (2012). The difficult balance between entertainment and education: A qualitative evaluation of a Dutch health-promoting documentary series. Health Promotion Practice, 13, 259-264. doi:10.1177/1524839910390313
Singhal, A., Wang, H., & Rogers, E. M. (2013). The rising tide of entertainment-education in communication campaigns. In R. E. Rice & C. K. Atkin (Eds.), Public communication campaigns (4th ed., pp. 321-333). Los Angeles, CA: Sage.
Shen, F. Y., & Han, J. X. (2014). Effectiveness of entertainment education in communicating health information: A systematic review. Asian Journal of Communication, 24, 605-616. doi:10.1080/01292986.2014.927895
Brusse, E. D. A., Fransen, M. L., & Smit, E. G. (2015). Educational storylines in entertainment television: Audience reactions toward persuasive strategies in medical dramas. Journal of Health Communication, 20, 396-405. doi:10.1080/10810730.2014.965365
Bavin, L. M., & Owens, R. G. (2016). Impact of an alcohol poisoning storyline in a fictional television program: An experimental study with a live-to-air stimulus. Health Communication, 31, 1258-1265. doi:10.1080/10410236.2015.1055537
Riley, A. H., Sood, S., Mazumdar, P. D., Choudary, N. N., Malhotra, A., & Sahba, N. (2017). Encoded exposure and social norms in entertainment-education. Journal of Health Communication, 22, 66-74. doi:10.1080/10810730.2016.1250843
Borrayo, E. A., Rosales, M., & Gonzalez, P. (2017). Entertainment-education narrative versus nonnarrative interventions to educate and motivate Latinas to engage in mammography screening. Health Education & Behavior, 44, 394-402. doi:10.1177/1090198116665624
Sood, S., Riley, A. H., & Alarcon, K. C. (2017). Entertainment-education and health and risk messaging. Oxford Research Encyclopedia of Communication. doi:10.1093/acrefore/9780190228613.013.245
Willis, L. A., et al. (2018). Developing a motion comic for HIV/STD prevention for young people ages 15–24, part 1: Listening to your target audience. Health Communication, 33, 212-221. doi:10.1080/10410236.2016.1255840
Bavin, L. M., & Owens, R. G. (2018). Complementary public service announcements as a strategy for enhancing the impact of health-promoting messages in fictional television programs. Health Communication, 33, 544-552. doi:10.1080/10410236.2017.1283561
Lim, K., Kilpatrick, C., Storr, J., & Seale, H. (2018). Exploring the use of entertainment-education YouTube videos focused on infection prevention and control. American Journal of Infection Control, 46, 1218-1223. doi:10.1016/j.ajic.2018.05.002
Walter, N., Murphy, S. T., & Rosenthal, E. L. (2018). Narrative persuasion in a new media environment: The impact of binge-watching and second-screening. Communication Research Reports, 35, 402-412. doi:10.1080/08824096.2018.1525348
Grady, C., Iannantuoni, A., & Winters, M. S. (2021). Influencing the means but not the ends: The role of entertainment-education interventions in development. World Development, 138, Article Number: 105200. doi:10.1016/j.worlddev.2020.105200
Green, D.
P. (2021). In search of entertainment-education’s effects on attitudes and
behaviors. In L. B. Frank & P. Falzone (Eds.), Entertainment-education
behind the scenes: Case studies for theory and practice (pp. 195-210). Palgrave Macmillan. https://doi.org/10.1007/978-3-030-63614-2_12
Green, M.
C. (2021). Transportation into narrative worlds. In L. B. Frank & P. Falzone (Eds.), Entertainment-education
behind the scenes: Case studies for theory and practice (pp. 87-101). Palgrave Macmillan. https://doi.org/10.1007/978-3-030-63614-2_6
Saucier, C.
J., Suresh, S., Brooks, J. J., Walter, N., Plant, A., & Montoya, J. A. (in
press). The effect of an entertainment-education intervention on reproductive
health of young women of color. Health
Communication.
doi:10.1080/10410236.2021.1903741
5.3.5 Website-based interventions
Crutzen, R., De Nooijer, J., Candel, M. J. J. M., & De Vries, N. K. (2008). Adolescents who intend to change multiple health behaviours choose greater exposure to an Internet-delivered intervention. Journal of Health Psychology, 13, 906-911.
For further reading:
Napolitano, M. A., Fotheringham, M., Tate, D., Sciamanna, C., Leslie, E., Owen, N., Bauman, A., & Marcus, B. (2003). Evaluation of an Internet-based physical activity intervention: A preliminary investigation. Annals of Behavioral Medicine, 25, 92-99.
Moore, M. J., Soderquist, J., & Werch, C. (2005). Feasibility and efficacy of a binge drinking prevention intervention for college students delivered via the internet versus postal mail. Journal of American College Health, 54, 38-44.
Creed, C. (2006). Using computational agents to motivate diet change. In W. IJsselsteijn, Y.,de Kort, C. Midden, B. Effen, & E. van den Hoven (Eds.), Persuasive technology: First international conference on persuasive technology for human well-being, PERSUASIVE 2006, Eindhoven, The Netherlands, May 2006, proceedings (pp. 100-103). Berlin: Springer.
Patten, C. A., Croghan, I. T., Meis, T. M., Decker, P. A., Pingree, S., Colligan, R. C., Dornelas, E. A., Offord, K. P., Boberg, E. W., Baumberger, R. K., Hurt, R. D., & Gustafson, D. H. (2006). Randomized clinical trial of an Internet-based versus brief office intervention for adolescent smoking cessation. Patient Education and Counseling, 64, 249-258.
Mazzotta, I., de Rosis, F., & Carofiglio, V. (2007). Portia: A user-adapted persuasion system in the healthy-eating domain. IEEE Intelligent Systems, 22(6), 42-51.
Chan, E. C. Y. & Vernon, S. W. (2008). Implementing an intervention to promote colon cancer screening through e-mail over the internet: Lessons learned from a pilot study. Medical Care, 46, S117-S123.
Noar, S. M., Pierce, L. B., & Black, H. G. (2010). Can computer-mediated interventions change theoretical mediators of safer sex? A meta-analysis. Human Communication Research, 36, 261-297.
Hustad, J. T. P., Barnett, N. P., Borsari, B., & Jackson, K. M. (2010). Web-based alcohol prevention for incoming college students: A randomized controlled trial. Addictive Behaviors, 35, 183-189.
Cugelman, B., Thelwall, M., & Dawes, P. (2011). Online interventions for social marketing health behavior change campaigns: A meta-analysis of psychological architectures and adherence factors. Journal of Medical Internet Research, 13, 84-107. doi: 10.2196/jmir.1367
Noar, S. M., & Harrington, N. G. (Eds). (2012). eHealth applications: Promising strategies for behavior change. New York: Routledge.
Carey, K. B., Scott-Sheldon, L. A., Elliott, J. C., Garey, L., & Carey, M. P. (2012). Face-to-face versus computer-delivered alcohol interventions for college drinkers: A meta-analytic review, 1998 to 2010. Clinical Psychology Review, 32, 690-703. doi:10.1016/j.cpr.2012.08.001
Lustria, M. L. A., Noar, S. M., Cortese, J., Van Stee, S. K., Glueckauf, R. L, & Lee, J. (2013). A meta-analysis of web-delivered tailored health behavior change interventions. Journal of Health Communication, 18, 1039-1069. doi:10.1080/10810730.2013.768727
Perrault, E. K., & Silk, K. J. (2014). Testing the effects of the addition of videos to a website promoting environmental breast cancer risk reduction practices: Are videos worth it? Journal of Applied Communication Research, 42, 20-40. doi:10.1080/00909882.2013.854400
Claborn, K. R., Fernandez, A., Wray, T., & Ramsey, S. (2015). Computer-based HIV adherence promotion interventions: A systematic review. Translational Behavioral Medicine, 5, 294-306.
Ludden, G. D., van Rompay, T. J., Kelders, S. M., & van Gemert-Pijnen,
J. E. (2015). How to increase reach and adherence of web-based interventions: A
design research viewpoint. Journal of Medical Internet Research, 17,
e172. doi:10.2196/jmir.4201
Meitz, T. G. K., Ort, A., Kalch,
A., Zipfel, S., & Zurstiege, G. (2016). Source
does matter: Contextual effects on online media-embedded health campaigns
against childhood obesity. Computers in
Human Behavior, 60, 565-574. doi:10.1016/j.chb.2016.02.067
Liang, Y., & Tukachinsky,
R. H. (2017). Narrative persuasion 2.0: Transportation in participatory
websites. Communication Research Reports,
34, 201-210. doi:10.1080/08824096.2017.1285759
Baumel, A., & Yom-Tov, E. (2018). Predicting user adherence to behavioral eHealth interventions in the real world: Examining which aspects of intervention design matter most. Translational Behavioral Medicine, 8, 793-798. doi:10.1093/tbm/ibx037
Pugatch,
J., Grenen, E., Surla, S.,
Schwarz, M., & Cole-Lewis, H. (2018). Information architecture of web-based
interventions to improve health outcomes: Systematic review. Journal of Medical Internet Research, 20,
e97. doi:10.2196/jmir.7867
Miragall,
M., Domínguez-Rodríguez, A., Navarro, J., Cebolla,
A., & Baños, R. M. (2018). Increasing physical
activity through an Internet-based motivational intervention supported by
pedometers in a sample of sedentary students: A randomised
controlled trial. Psychology and Health,
33, 465-482.
doi:10.1080/08870446.2017.1368511
Villarruel, A. M., Varas-Diaz, N., Hanlon, A., Betancourt, E., Lozano, A. J., & DiNapoli, L. (2018). Use of web-based parent-adolescent health promotion program among Puerto Ricans. Nursing Research, 67, 473-484. doi:10.1097/NNR.0000000000000306
King, A. J., Lazard, A. J., & White, S. R. (2020). The influence of visual complexity on initial user impressions: Testing the persuasive model of web design. Behaviour & Information Technology, 39(5), 497-510. doi:10.1080/0144929X.2019.1602167
5.3.6 Mobile technology interventions
For further reading:
Whittaker, R., Borland, R., Bullen, C., Lin, R. B., McRobbie, H., & Rodgers, A. (2009). Mobile phone-based interventions for smoking cessation. Cochrane Database of Systematic Reviews, Issue 4. Art. No.: CD006611. doi:10.1002/14651858.CD006611.pub2
Prestwich, A., Perugini,
M., & Hurling, R. (2009). Can the effects of implementation intentions on
exercise be enhanced using text messages? Psychology & Health, 24,
677-688.
Liang, X., Wang, Q., Yang, X., Cao, J., Chen, J., Mo, X., Huang, J., Wang, L., & Gu, D. (2011). Effect of mobile phone intervention for diabetes on glycaemic control: A meta-analysis. Diabetic Medicine, 28, 455-463. doi:10.1111/j.1464-5491.2010.03180.x
Abroms, L. C., Padmanabhan, N., & Evans, W. D. (2012). Mobile phones for health communication to promote behavior change. In S. M. Noar & N. G. Harrington. (Eds), eHealth applications: Promising strategies for behavior change (pp. 147-166). New York: Routledge.
Gurman, T. A., Rubin, S. E., & Roess, A. A. (2012). Effectiveness of mHealth behavior change communication interventions in developing countries: A systematic review of the literature. Journal of Health Communication, 17 (S1), 82-104. doi:10.1080/10810730.2011.649160
Klein, M., Mogles, N., & van Wissen, A. (2014). Intelligent mobile support for therapy adherence and behavior change. Journal of Biomedical Informatics, 51, 137-151. doi:10.1016/j.jbi.2014.05.005
Siopis, G., Chey, T., & Allman-Farinelli, M. (2015). A systematic review and meta-analysis of interventions for weight management using text messaging. Journal of Human Nutrition and Dietetics, 28(S1), 1-15. doi:10.1111/jhn.12207
Hall, A. K., Cole-Lewis, H., & Bernhardt, J. M. (2015). Mobile text messaging for health: A systematic review of reviews. Annual Review of Public Health, 36, 393-415. doi:10.1146/annurev-publhealth-031914-122855
Evans, W. D., & Mays, D. (2016). Design and feasibility of a text messaging intervention to prevent indoor tanning among young adult women: A pilot study. JMIR Mhealth and Uhealth, 4, e137. doi:10.2196/mhealth.6493
Jakicic, J. M., Davis, K. K., Rogers, R. J., King, W. C., Marcus, M. D., Helsel, D., Rickman, A. D., Wahed, A. S., Belle, S. H. (2016). Effect of wearable technology combined with a lifestyle intervention on long-term weight loss: The IDEA randomized clinical trial. JAMA, 316, 1161-1171. doi:10.1001/jama.2016.12858
Blitchtein-Winicki, D., Zevallos, K., Samolski, M. R., Requena, D., Velarde, C., Briceno, P., Piazza, M., & Ybarra, M. L. (2017). Feasibility and acceptability of a text message-based smoking cessation program for young adults in Lima, Peru: Pilot study. JMIR Mhealth and Uhealth, 5, e116. doi:10.2196/mhealth.7532
Muench, F.,
van Stolk-Cooke, K., Kuerbis,
A., Stadler, G., Baumel, A., Shao, S., McKay, J. R.,
& Morgenstern, J. (2017). A randomized controlled pilot trial of different
mobile messaging interventions for problem drinking compared to weekly drink
tracking. PLoS One, 12, e0167900.
doi:10.1371/journal.pone.0167900
Haskins, B. L., Lesperance, D., Gibbons, P., & Boudreaux, E. D. (2017).
A systematic review of smartphone applications for smoking cessation. Translational Behavioral Medicine, 7,
292–299. doi:10.1007/s13142-017-0492-2
D’Antoni, D., Auyeung, V., Walton, H., Fuller, G. W., Grieve, A., & Weinman, J. (2019). The effect of evidence and theory-based health advice accompanying smartphone air quality alerts on adherence to preventative recommendations during poor air quality days: A randomised controlled trial. Environment International, 124, 216-235. doi:10.1016/j.envint.2019.01.002
Noar, S. M., Rohde, J. A., Horvitz, C., Lazard, A. J., Ross, J. C., & Sutfin, E. L. (2019). Adolescents' receptivity to E-cigarette harms messages delivered using text messaging. Addictive Behaviors, 91, 201-207. doi:10.1016/j.addbeh.2018.05.025
5.3.7 Social media
For further reading:
Bull, S. S., Levine, D. K., Black, S. R., Schmiege, S. J., & Santelli, J. (2012). Social media– delivered sexual health intervention: A cluster randomized controlled trial. American Journal of Preventive Medicine, 43, 467-474. doi:10.1016/j.amepre.2012.07.022
Zhang, J., Brackbill, D., Yang, S., & Centola, D. (2015). Efficacy and causal mechanism of an online social media intervention to increase physical activity: Results of a randomized controlled trial. Preventive Medicine Reports, 2, 651-657. doi:10.1016/j.pmedr.2015.08.005
Jones, J., & Salazar, L. F. (2016). A review of HIV prevention studies that use social networking sites: Implications for recruitment, health promotion campaigns, and efficacy trials. AIDS and Behavior, 20, 2772-2781. doi:10.1007/s10461-016-1342-9
Lauckner, C., & Whitten, P. (2016). The differential effects of social media sites for promoting cancer risk reduction. Journal of Cancer Education, 31, 449-452. doi:10.1007/s13187-015-0881-5
Yang, Q. (2017). Are social networking sites making health behavior change interventions more effective? A meta-analytic review. Journal of Health Communication, 22, 223-233. doi:10.1080/10810730.2016.1271065
Kim, S. J., Marsch, L. A., Brunette, M. F., & Dallery, J. (2017). Harnessing Facebook for smoking reduction and cessation interventions: Facebook user engagement and social support predict smoking reduction. Journal of Medical Internet Research, 19, e168. doi:10.2196/jmir.6681
Gough, A., Hunter, R. F., Ajao, O., Jurek, A., McKeown, G., Hong, J., … Kee, F. (2017). Tweet for behavior change: Using social media for the dissemination of public health messages. JMIR Public Health and Surveillance, 3(1), e14. doi:10.2196/publichealth.6313
Shi, J., Poorisat, T., & Salmon, C. T. (2018). The use of social networking sites (SNSs) in health communication campaigns: Review and recommendations. Health Communication, 33, 49-56. doi:10.1080/10410236.2016.1242035
Li, J., Tang, J., Liu, X., & Ma, L. (2019). How do users adopt health information from social media? The narrative paradigm perspective. Health Information Management Journal, 48(3), 116–126. https://doi.org/10.1177/1833358318798742
Ziegenfuss, J. Y., Renner, J., Harvey, L., Katz, A. S.,
Mason, K. A., McCann, P., Mettner, J., Nelson, K. D.,
Taswell, R., Wacholz, B.
K., & Kottke, T. E. (2019). Responses to a social
media campaign promoting safe fish consumption among women. Preventing
Chronic Disease, 16, E99. https://doi.org/10.5888/pcd16.180621
Jenkins, E. L., Ilicic, J., Barklamb, A. M., & McCaffrey, T. A. (2020). Assessing the credibility and authenticity of social media content for applications in health communication: Scoping review. Journal of Medical Internet Research, 22(7), e17296. doi:2196/17296
5.3.8 Games
For further reading:
Baranowski, T., Baranowski, J., Thompson, D., Buday, R., Jago, R., Griffith, M. J., Islam, N., Nguyen, N., & Watson, K. B. (2011). Video game play, child diet, and physical activity behavior change: A randomized clinical trial. American Journal of Preventive Medicine, 40, 33–38. doi:10.1016/j.amepre.2010.09.029
Primack, B. A., Carroll, M. V., McNamara, M., Klem, M. L., King, B., Rich, M., Chan, C. W., & Nayak, S. (2012). Role of video games in improving health-related outcomes: A systematic review. American Journal of Preventive Medicine, 42, 630-638. doi:10.1016/j.amepre.2012.02.023
Lieberman, D. A. (2012). Digital games for health behavior change: Research, design, and future directions. In S. M. Noar & N. G. Harrington. (Eds.), eHealth applications: Promising strategies for behavior change (pp. 110-127). Routledge.
Lwin, M. O., & Malik, S. (2014). Can exergames impart health messages? Game play, framing, and drivers of physical activity among children. Journal of Health Communication, 19, 136-151. doi: 10.1080/10810730.2013.798372
Orji, R., Vassileva, J., & Mandryk, R. L. (2014). Modeling the efficacy of persuasive strategies for different gamer types in serious games for health. User Modeling and User-Adapted Interaction, 24, 453-498. doi:10.1007/s11257-014-9149-8
DeSmet, A., Shegog, R., Van Ryckeghem, D., Crombez, G., & De Bourdeaudhuij, I. (2015). A systematic review and meta-analysis of interventions for sexual health promotion involving serious digital games. Games for Health Journal, 4, 78-90. doi:10.1089/g4h.2014.0110
Alahäivälä, T., & Oinas-Kukkonen, H. (2016). Understanding persuasion contexts in health gamification: A systematic analysis of gamified health behavior change support systems literature. International Journal of Medical Informatics, 96, 62-70. doi:10.1016/j.ijmedinf.2016.02.006
Ham, C. D., Yoon, G., & Nelson, M. R. (2016). The interplay of persuasion inference and flow experience in an entertaining food advergame. Journal of Consumer Behaviour, 15(3), 239-250. doi:10.1002/cb.1564
Limperos, A. M. (2017). Video games and gaming: Reaching
audiences with health and risk messages. Oxford
Research Encyclopedia of Communication. doi:10.1093/acrefore/9780190228613.013.336
Ryan, J., Edney,
S., & Maher, C. (2017). Engagement, compliance and retention with a
gamified online social networking physical activity intervention. Translational Behavioral Medicine, 7,
702-708. doi:10.1007/s13142-017-0499-8
Orji, R., Mandryk, R. L., & Vassileva, J. (2017). Improving the efficacy of games for change using personalization models. ACM Transactions on Computer-Human Interaction, 24, article 32. doi:10.1145/3119929
Folkvord, F., & van 't Riet, J. (2018). The persuasive effect of advergames promoting unhealthy foods among children: A meta-analysis. Appetite, 129, 245-251. doi:10.1016/j.appet.2018.07.020
Burrows, C. N., & Blanton, H. (2018).
In-game health communication: Delivering low-fear health messages in a low-fear
videogame. Games for Health Journal, 7, 182-187.
doi:10.1089/g4h.2017.0113
Zhou, C., Occa,
A., Kim, S., & Morgan, S. (2020). A meta-analysis of narrative game-based
interventions for promoting healthy behaviors. Journal of Health Communication, 25(1), 54-65. http://doi.org/10.1080/10810730.2019.1701586
Schwarz, A. F.,
Huertas-Delgado, F. J., Cardon, G., & DeSmet, A.
(2020). Design features associated with user engagement in digital games for
healthy lifestyle promotion in youth: A systematic review of qualitative and
quantitative studies. Games for Health
Journal, 9(3), 150-163. http://doi.org/10.1089/g4h.2019.0058
Fang, Q., Ghanouni, P., Anderson, S. E., Touchett, H., Shirley, R., Fang, F., & Fang, C. (2020). Effects of exergaming on balance of healthy older adults: a systematic review and meta-analysis of randomized controlled trials. Games for Health Journal, 9(1), 11-23. http://doi.org/10.1089/g4h.2019.0016
Kim, J., Song, H., Merrill, K., Jr, Jung, Y., & Kwon, R. J. (2020). Using serious games for antismoking health campaigns: Experimental study. JMIR Serious Games, 8(4), e18528. https://doi.org/10.2196/18528
Clark, J., Reynolds, J.,
& Crandall, P. G. (2020). Perceptions of a video game to promote
handwashing habits in foodservice. Food
Control, 107, 106772.
doi:10.1016/j.foodcont.2019.106772
De La Hera, T., Jansz, J. Raessens, J., & Schouten, B. (Eds.). (2021). Persuasive gaming in context. Amsterdam University Press.
5.3.9 Location: worksite, church, school, healthcare-setting
5.3.9.1 Worksite interventions
For further reading:
Morgan, S. E., Miller, J., & Arasaratnam, L. A. (2002). Signing cards, saving lives: An evaluation of the worksite organ donation promotion project. Communication Monographs, 69, 253-273.
Kwak, L., Kremers, S.P.J., van Baak, M.A., & Brug, J. (2007). A poster-based intervention to promote stair use in blue- and white-collar worksites. Preventive Medicine, 45, 177-181.
Eves, F. F., & Webb, O. J. (2006). Worksite interventions to increase stair climbing: Reasons for caution. Preventive Medicine, 43, 4-7.
Smedslund, G., Fisher, K. J., Boles, S. M., & Lichtenstein, E. (2004). The effectiveness of workplace smoking cessation programmes: A meta-analysis of recent studies. Tobacco Control, 13, 197-204.
Steenhuis, I., van Assema, P., van Breukelen, G., Glanz, K., Kok, G., & de Vries, H. (2004). The impact of educational and environmental interventions in Dutch worksite cafeterias. Health Promotion International, 19, 335-343.
Kerr, N. A., Yore, M. M., Ham, S. A., & Dietz, W. H. (2004). Increasing stair use in a worksite through environmental changes. American Journal of Health Promotion, 18, 312-315.
Kwak, L., Kremers, S.P.J., van Baak, M.A., & Brug, J. (2007). A poster-based intervention to promote stair use in blue- and white-collar worksites. Preventive Medicine, 45, 177-181.
Morgan, S. E., Harrison, T. R., Chewning, L. V., DiCorcia, M. J., & Davis, L. A. (2010). The effectiveness of high- and low-intensity worksite campaigns to promote organ donation: The Workplace Partnership for Life. Communication Monographs, 77, 341-356.
Siegel, J.M., Prelip, M.L., Erausquin, J.T., & Kim, S.A. (2010). A worksite obesity intervention: results from a group-randomized trial. American Journal of Public Health, 100, 327-333.
Malik, S. H., Blake, H., & Suggs, L. S. (2014). A systematic review of workplace health promotion interventions for increasing physical activity. British Journal of Health Psychology, 19, 149–180. doi:10.1111/bjhp.12052
LaCaille, L. J., Schultz, J. F., Goei, R., LaCaille, R, A., Dauner, K. N., de Souza, R., Nowak, A. V., & Regal, R. (2016). Go!: Results from a quasi-experimental obesity prevention trial with hospital employees. BMC Public Health, 16, article no. 171. doi:10.1186/s12889-016-2828-0
5.3.9.2 School-based interventions
For further reading:
Cuijpers, P. (2002). Peer-led and adult-led school drug prevention: A meta-analytic comparison. Journal of Drug Education, 32, 107-119.
La Torre, G., Chiaradia, G., & Ricciardi, G. (2005). School-based smoking prevention in children and adolescents: Review of the scientific literature. Journal of Public Health, 13, 285-290.
Reubstat, A., Brug, J., Kitslaar, J., van Hooff, J. P., & van den Borne, H. W. (2004). The impact and evaluation of two school-based interventions on intention to register an organ donation preference. Health Education Research, 19, 447-456.
Katz, D. L. (2009). School-based
interventions for health promotion and weight control: Not just waiting on the
world to change. Annual Review of Public
Health, 30, 253-272.
Elek, E.,
Wagstaff, D. A., & Hecht, M. L. (2010). Effects of the 5th and 7th grade
enhanced versions of the keepin' it REAL substance
use prevention curriculum. Journal of Drug Education, 40, 61-79. doi:
10.2190/DE.40.1.e
Porath-Waller, A. J., Beasley, E., & Beirness,
D. J. (2010). A meta-analytic review of school-based prevention for cannabis
use. Health Education & Behavior 37, 709-23.
doi:10.1177/1090198110361315
Schneider, M., DeBar, L., Calingo,
A., Hall, W., Hindes, K., Sleigh, A., Thompson, D.,
Volpe, S. L., Zeveloff, A., Pham, T., & Steckler, A. (2013). The effect of a communications
campaign on middle school students' nutrition and physical activity: Results of
the HEALTHY study. Journal of Health Communication, 18, 649-667.
doi:10.1080/10810730.2012.743627
Denford, S., Abraham, C., Campbell,
R., & Busse, H. (2017). A comprehensive review of
reviews of school-based interventions to improve sexual-health. Health
Psychology Review, 11, 33-52. doi:10.1080/17437199.2016.1240625
Mirzazadeh,
A., Biggs, M. A., Viitanen, A., Horvath, H., Wang, L.
Y., Dunville, R., Barrios, L. C., Kahn, J. G., &
Marseille, E. (2018). Do school-based programs prevent HIV and other sexually
transmitted infections in adolescents? A systematic review and meta-analysis. Prevention
Science, 19, 490-506. doi:10.1007/s11121-017-0830-0
Mesman, M., Hendriks, H., Onrust, S., & van den Putte, B. (in press). The intervening role of conversational frequency and valence in a school-based health intervention. Health Communication. doi:10.1080/10410236.2021.1909245
5.3.9.3 Healthcare-setting-based interventions
For further reading:
Strecher, V. J. (1983). A minimal-contact smoking cessation program for a health care setting. Public Health Reports, 98, 497-502.
Strecher, V. J., Becker, M. H., Kirscht, J. P., Eraker, S. A., & Graham-Tomasi, R. P. (1985). Evaluation of a minimal-contact smoking cessation program in a health care setting. Patient Education and Counseling, 7, 395-407.
Little, S. J., Stevens, V. J., Severson, H. H., & Lichtenstein, E. (1992). An effective smokeless tobacco intervention for dental hygiene patients. Journal of Dental Hygiene, 66, 185-190.
Stevens, V. J., Severson, H., Lichtenstein, E., Little, S. J., & Leben, J. (1995). Making the most of a teachable moment: A smokeless-tobacco cessation intervention in the dental office. American Journal of Public Health, 85, 231-235.
Andrews, J. A., Severson, H. S., Lichtenstein, E., Gordon, J. S., & Barckley, M. F. (1999). Evaluation of a dental office tobacco cessation program: Effects on smokeless tobacco use. Annals of Behavioral Medicine, 21, 48-53.
U. S. Preventive Services Task Force. (2003). Behavioral counseling in primary care to promote physical activity: Recommendation and rationale. American Journal of Nursing, 103(4), 101-107.
Cadet, T. J., Berrett-Abebe, J., Burke, S. L., Bakk, L., Kalenderian, E., & Maramaldi, P. (2016). Evidence-based health promotion in nursing homes: A pilot intervention to improve oral health. Educational Gerontology, 42, 352-360. doi:10.1080/03601277.2015.1121754
5.3.9.4 Various other settings
Payne, C. R., Niculescu, M., Just, D. R., & Kelly, M. P. (2015). Shopper marketing nutrition interventions: Social norms on grocery carts increase produce spending without increasing shopper budgets. Preventive Medicine Reports, 2, 287-291. doi:10.1016/j.pmedr.2015.04.007
For further reading:
Resnicow, K., Jackson, A., Wang, T., De, A. K., McCarty,
F.,
Peterson, J., Atwood, J. R., & Yates, B. (2002). Key elements for church-based health promotion programs: Outcome-based literature review. Public Health Nursing, 19, 401-411.
Warwick, I., Douglas, N., Aggleton, P., & Boyce, P. (2003). Context matters: The educational potential of gay bars revisited. AIDS Education and Prevention, 15, 320-333.
Simons-Morton, B. G., Hartos, J. L., & Beck, K. H. (2004). Increased parent limits on teen driving: Positive effects from a brief intervention administered at the motor vehicle administration. Prevention Science, 5, 101-111.
Linnan, L. A., & Ferguson, Y. O. (2007). Beauty salons: A promising health promotion setting for reaching and promoting health among African American women. Health Education and Behavior, 34, 517-530.
Kreuter,
M. W., Alcaraz, K. I., Pfeiffer, D., & Christopher, K. (2008). Using
dissemination research to identify optimal community settings for tailored
breast cancer information kiosks. Journal
of Public Health Management and Practice, 14, 160-169.
doi:10.1097/01.PHH.0000311895.57831.02
Luque,
J. S., Rivers, B. M., Gwede, C. K., Kambon, M., Green, B. L., & Meade, C. D. (2011).
Barbershop communications on prostate cancer screening using barber health
advisers. American Journal of Men’s
Health, 5, 129-139.
Desta, B. F., Mohammed, H., Barry, D., Frew, A. H., Hepburn, K., & Claypoole, C. (2014). Use of mobile video show for community behavior change on maternal and newborn health in rural Ethiopia. Journal of Midwifery & Women’s Health, 59, S65-S72. doi:10.1111/jmwh.12111
Ralston, P. A., Young-Clark, I., & Coccia, C. (2017). The development of health for hearts united:
A longitudinal church-based intervention to reduce cardiovascular risk in
mid-life and older African Americans. Ethnicity
& Disease, 27, 21-30. doi:10.18865/ed.27.1.21
Victor, R. G., Lynch, K., Li, N., Blyler, C., Muhammad, E., Handler, J., Brettler, J., Rashid, M., Hsu, B., Foxx-Drew, D., Moy, N., Reid, A. E., Elashoff, R. M. (2018). A cluster-randomized trial of blood-pressure reduction in black barbershops. New England Journal of Medicine, 378, 1291-1301. doi:10.1056/NEJMoa1717250
5.3.10 Influencing other influence agents
For further reading:
Gliksman, L., McKenzie, D., Single, E.,
Mahloch, J., Taylor, V., Taplin, S., & Urban, N. (1993). A breast cancer screening educational intervention targeting medical office staff. Health Education Research, 8, 567-579.
McCormick, L. K., Masse, L. C., Cummings, S. S., & Burke, C. (1999). Evaluation of a skin cancer prevention module for nurses: Change in knowledge, self-efficacy, and attitudes. American Journal of Health Promotion, 13, 282-289.
Bordley, W. C., Chelminski, A., Margolis, P. A., Kraus, R., Szilagyi, P. G., & Vann, J. J. (2000). The effect of audit and feedback on immunization delivery: A systematic review. American Journal of Preventive Medicine, 18, 343-350.
Quinley, J. C., & Shih, A. (2004). Improving physician coverage of pneumococcal vaccine: A randomized trial of a telephone intervention. Journal of Community Health, 29, 103-115.
Gilbert, A., & Kanarek, N. (2005). Colorectal cancer screening: Physician recommendation is influential advice to Marylanders. Preventive Medicine, 41, 367–379.
Honda, K., & Gorin, S. S. (2006). A model of stage of change to recommend colonoscopy among urban primary care physicians. Health Psychology, 25, 65-73.
Morton, T. A., & Duck, J. M. (2006). Enlisting the influence of others: Alternative strategies for persuasive media campaigns. Journal of Applied Social Psychology, 36, 269-296.
Unrod, M.,
Smith, M., Spring, B., DePue, J., Redd, W., &
Winkel, G. (2007). Randomized controlled trial of a computer-based, tailored
intervention to increase smoking cessation counseling by primary care physicians.
Journal of General Internal Medicine, 22,
478-484.
Chen, P. L., Huang, W. G., & Chao, K.
Y. (2011). Factors associated with Taiwanese junior high school personnel
advising students to quit smoking. Journal
of School Health, 81(2), 91-99. doi:10.1111/j.1746-1561.2010.00565.x
Wang, K.,
Brown, K., Shen, S.-Y., & Tucker, J. (2011). Social network-based
interventions to promote condom use: A systematic review. AIDS and Behavior,
15, 1298–1308. doi:10.1007/s10461-011-0020-1
Patten, C. A., Hughes, C. A., Lopez, K. N., Thomas, J. L., Brockman, T.
A., Smith, C. M., Decker, P. A., Rock, E., Clark, L. P., & Offord, K. P.
(2012). Web-based intervention for adolescent nonsmokers to help parents stop
smoking: A pilot feasibility study. Addictive
Behaviors, 37, 85–91.
doi:10.1016/j.addbeh.2011.09.003
Dunlop, S. M., Cotter, T., & Perez, D. (2014). When your smoking is not just about you: Antismoking advertising, interpersonal pressure, and quitting outcomes. Journal of Health Communication, 19, 41-56. doi:10.1080/10810730.2013.798375
Kim, D. A., Hwong,
A. R., Stafford, D., Hughes, D. A., O'Malley, A. J., Fowler, J. H., &
Christakis, N. A. (2015). Social network targeting to maximise
population behaviour change: a cluster randomised
controlled trial. The Lancet, 386,
145-153. doi:10.1016/S0140-6736(15)60095-2
Holt,
C. L., Le, D., Slade, J. L., Muwwakkil, B., Saunders,
D. R., Williams, R., Atkinson, N. L., & Naslund,
M. (2017). Can women facilitate men’s prostate cancer screening informed
decision-making? The M-PACT trial. Journal
of Health Communication, 22, 964-973.
doi:10.1080/10810730.2017.1382616
Shelton, R.C., Lee, M., Brotzman, L.E., Crookes, D.M., Jandorf, L., Erwin, D., & Gage-Bouchard, E. (2019). Use of social network analysis in the development, dissemination, implementation, and sustainability of health behavior interventions for adults: A systematic review. Social Science & Medicine, 220, 81-101. doi:10.1016/j.socscimed.2018.10.013